Export Insights
Classification, phase standards, and export compatibility characteristics of bulk original leaf tea products
2021-11-12
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Bulk original leaf tea is the fundamental core category for tea exports, widely suitable for overseas tea merchants' deep processing, brand packaging, offline retail, catering supply and other diverse scenarios, covering the full range of categories such as black tea, green tea, oolong tea, flower tea, etc. Product grade, appearance, aroma, soup color, and taste are the five core dimensions for dividing product grade and market price. The export of bulk tea has a strict grading system, ranging from premium, first grade, second grade to standard tea, with grades differentiated step by step. Premium tea has intact buds and leaves, uniform strands, bright color, and high aroma, and is mainly targeted at high-end boutique markets in Europe, America, and the Middle East; The first and second grade tea products have a regular appearance and stable taste, suitable for mainstream supermarket distribution channels; Tongcha has a high cost performance ratio and is mostly used for overseas secondary packaging and deep processing of tea drinks. It focuses on the affordable mass market.
Export grade bulk tea has clear product quality standards, strictly prohibiting the presence of tea stems, tea powder, dust, impurities, moldy leaves, and no defects such as burnt, sour, stuffy, or off flavors. The color of dry tea should be uniform and consistent, with black tea being smooth and shiny, green tea being vibrant and green, and floral tea being clean and transparent; After brewing, the soup has a clear and transparent color, no turbidity or sediment, a pure and long-lasting aroma, a mellow and smooth taste, and no bitter or mixed flavors. Compared to domestic sales of tea, exporting bulk tea places more emphasis on quality stability and batch consistency. The appearance, aroma, taste, and soup color of dry tea from different production batches must be consistent to ensure stable brand reputation in overseas end markets. This is also the core product difference between exported tea and domestic sales of tea.
In terms of storage and sea transportation compatibility, exported bulk tea undergoes professional drying processes with strict moisture content control within industry standards, effectively avoiding mold, moisture regain, and deterioration problems in high-temperature and high humidity environments during long-distance sea transportation. At the same time, according to different market demands, different screening specifications can be customized to finely screen tea bodies with uniform sizes and strips, suitable for overseas automated packaging production lines. Bulk original leaf tea has become the cornerstone category of global tea trade due to its natural raw materials, diverse categories, wide adaptability, and flexible customization advantages. Whether it is large-scale brand OEM or small and medium-sized tea merchant procurement, bulk original leaf tea is the core product with the most stable demand and strongest adaptability.
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